LA NOCHE DE LOS VOLCANES / VOLCANOES’ NIGHT poster
The deliverable “D4.4: Toolbox concept for community-based financing of geothermal energy projects” was developed by LPRC – La Palma Research Centre, and it presents the methodology and concept around the creation of the CROWDTHERMAL social media content generator. It is embedded in the CROWDTHERMAL website to facilitate the dissemination of the Core Services. The related work and reporting are part of the task 4.4 and subtask 4.4.6 “Social media content generator”.
This document describes the implementation of KINDRA’s specific communication and dissemination actions aimed at reaching out to the wider general public (other than project target groups). It provides an overview on the activities carried-out and their measurable impact. Communication and dissemination actions aimed at project stakeholder groups are described in the project technical report produced at the end of the project.
The objectives this report is to assess the impact of the work performed throughout 2015 (12 months), during the awareness raising campaign as well as related to the activities carried out at the Night itself, in quantitative and qualitative terms. Success was evaluated against the expectations (organisers, EU, public) with the overall long-term purpose of identifying the types of promotional methods and actions that proved to be the most effective towards the achievements of the project objectives.